New York-based Tom Sachs is one of contemporary culture’s most influential creatives — his work focusing on the practice of knolling (developed during his time at Frank Gehry’s L.A. furniture shop in the 80s) and, more often than not, a commentary on pop culture.
Launching 29 September and running through to 30 November, Isetan Shinjuku visitors will be first-hand privy to Tom Sachs: Retail Experience — an exhibition with a quintessential Sachs twist. It’s his take on a pop-up store and the retail space will be loaded to the hilt with various objects, from Sachs-ified playing cards to a limited-edition handmade chess set.
Toying with the concept of consumerism, Sachs provokes the viewer to challenge the obsession of purchase. We want to buy his wares but we are somehow hesitant to. Will he judge us? Enjoy the mindfuck and perhaps be grateful that travelling restrictions make this a view online-only experience for most.